Friday, 1 March 2013

Reviewette: Su:m37 Time Energy Skin Resetting Moist Firming Cream

Phew, what a long product name! Anyhoo, I'm trying to try as many of my Korean freebies as possible at the moment, just to see if I have some sort of miracle product lying undiscovered and to get some reviews out that will hopefully help you lovely readers! This is a sample from Su:m37, a premium skincare brand specialising in naturally fermented ingredients that are supposed to be amazing for you skin! They are also owned by LG, the phone company who also own a ton of Korean cosmetic brands as well as other things!

They have an infamous product that is definitely the most expensive cosmetic product I've seen so far - Su:m37 Centenica Cream that is $939.99, almost $1000!
It better be made of gold for that price! Anyway, onto the review! I feel poor now...
Name: Time Energy Skin Resetting Moist Firming Cream
Price: $73.79! 0_0
Where to buy: Koreadepart

It is part of the Su:m37 Time Energy Skin Resetting line and is quite expensive! Obviously not as expensive as the Centenica line but definitely way out of my promises that it is formulated with naturally fermented ingredients and extracts from vegetables and recovers skin rhythm to promote elasticity and skin moisture!
The packaging is similar to the full size product packaging, very clean, crisp and "high end". A little boring to me but I can't imagine the kind of women who pay $70+ for skincare wanting bright pink sugary sweetness! XD
The cream isn't as thick as I thought it'd be but it's pretty self sufficient and doesn't drip off your hand or anything. It does smell...a bit weird though. >_< Kind of soda-like but a bit sour and citrusy too. I wondered why that was and then remembered the naturally fermented ingredients used in it. I kind of feel fermented ingredients are a bit gross - after all, they are left to rot before being used so the fact the product smells a bit weird is kind of offputting now. XD Maybe it's an artificial scent added to the product to make you think it's the fermented ingredients - maybe that's what attracts high end cosmetic buyers?

It spreads thinly and absorbs quickly, leaving no greasy or oily residue. The sample had a bit more than one application in it so I smothered it all on. It wasn't drying or particularly unpleasant but it didn't feel as amazing whilst applying or after it absorbed as I thought a $70 product would. There were no noticeable effects after I used this, no silkiness, surge of moisture, etc.
The effects of this cream are definitely not worth $70 to me. My $5 snail cream gives my skin more moisture and makes it better condition in the long run. However, my skin is dry and needs a lot of moisture/repairing qualities and this didn't strike me as a cream for dry skin (even though it's called "Moist Firming" cream) so don't disregard it completely if you have combination or oily skin.

I would definitely like to try more face creams so this product has shown me that high price doesn't necessarily mean high benefits/high quality. 2/5 stars from me.

Note: You can actually buy samples of this cream in quantities of 10 or more for something like $5 so, if it were me, I'd actually just buy lots of samples of this cream and I can imagine it works out cheaper than buying the full product! For $70 you can get 140 or more samples of this cream - could you get 140 applications from the full sized product? I can't imagine so!


  1. ZOMG, that's insane... I'm in love with my Kanebo gel cream and it was like 12 USD only. But it's a clever idea to get samples instead of full-sized product! :)

    1. I know, t'is quite pricey! :o The thing is, premium skincare is the highest selling skincare in Korea, Sulwhasoo is one of the most popular brands! Those Korean brands really know how to sell their products!

  2. That's definitely a luxury product! :o too bad the quality isn't better.

    Super cute blog, I'm tagging you for the Liebster Award on my blog :)

    1. Yeah, it is a shame! But also kind of not as if I got hooked on it, I'd struggle to save $70 each time I run out! XD

      OMG, thank you so much! I'll get right on it! <3